1. Agreement to Terms

These Terms and Conditions (“Terms”) constitute a legally binding agreement between you (“Client”) and Christopher Gunn Creative (“CGC,” “we,” “us,” or “our”), a business located Tennessee, regarding your use of our services. By engaging our services, you acknowledge that you have read, understood, and agree to be bound by these Terms.


2. Services Provided

CGC offers a range of marketing and creative services including but not limited to:

  • Website design and development
  • Graphic design (logos, business cards, promotional materials)
  • Content creation and marketing
  • Social media management
  • Photography and videography
  • Reputation management
  • Consulting services

Specific services, deliverables, timelines, and pricing will be outlined in individual proposals, contracts, or statements of work (“SOW”) provided to Client.

2.1 Deliverables Definition

All services, quantities, specifications, and timelines are explicitly defined in the applicable Service Schedule or SOW. Any work not specifically listed is considered outside the scope of the agreement.

2.2 Additional Work

Any requests beyond the defined scope will require:

  • Written approval from both parties
  • Separate pricing agreement
  • Amended timeline if applicable
  • Execution under the same terms and conditions

2.3 Independent Contractor Relationship

Neither party is, by virtue of this agreement, authorized as an agent, employee, or legal representative of the other. Both parties maintain independent contractor status throughout the engagement.

2.4 Industry Standards

All creative work will meet current industry standards for the respective mediums (web design, video production, graphic design). CGC reserves the right to refuse creation of content that violates professional standards, legal requirements, or ethical guidelines.


3. Payment Terms

3.1 Payment Structure

Payment terms vary by project and will be specified in your proposal or SOW. Standard payment structures include:

  • Full Payment Upfront: Payment of 100% of project cost before work begins
  • Deposit + Balance: 50% deposit required to initiate project, with remaining 50% due Net 10 (within 10 days of invoice date)

3.2 Invoicing and Late Payments

Invoices will be sent via email. Late payments may result in suspension of services and may incur late fees of 1.5% per month on outstanding balances. CGC reserves the right to withhold deliverables until full payment is received.

3.3 Additional Costs

Costs for third-party services, stock assets, advertising spend, or other expenses not included in the original proposal will be billed separately and are the responsibility of the Client.

3.4 Taxes

CGC acknowledges that they will receive an IRS Form 1099-MISC from Client. Client shall not withdraw any applicable tax funds from any fees paid to CGC. CGC and Client shall each be solely responsible for all federal, state, and local taxes applicable to them.


4. Refund and Cancellation Policy

4.1 No Refunds

All payments made to CGC are non-refundable. Once work has commenced, Client is responsible for payment regardless of project completion status.

4.2 Termination Notice

Either party may terminate this agreement by providing thirty (30) days written notice to the other party.

4.3 Immediate Termination

This agreement may be immediately terminated for material breach of terms by either party, provided the breaching party is given seven (7) days written notice to cure the breach.

4.4 Payment Upon Termination

Upon termination for any reason:

  • Client shall pay all fees for completed work and approved deliverables
  • Client shall pay for work-in-progress based on percentage of completion
  • For client-initiated termination without cause: Client shall pay a termination fee equal to 25% of the remaining contract value
  • All payments shall be made within fifteen (15) days of termination notice

4.5 Monthly/Recurring Services Termination

For ongoing monthly services (social media management, website hosting, content creation):

  • Thirty (30) days advance written notice is required for cancellation
  • Termination becomes effective at the end of the following full billing cycle
  • Example: If Client provides termination notice on September 15th, services will terminate on October 31st, and Client is obligated to pay for the complete month of October
  • No pro-rated refunds will be provided for any monthly services

4.6 Unsatisfactory Work Provision

If Client deems work unsatisfactory, CGC shall have seven (7) days to provide one revision to cure. If Client remains unsatisfied after the cure period:

  • CGC has no further obligations for that deliverable
  • Client remains responsible for all fees accrued to date of termination
  • Either party may terminate the agreement with immediate effect

4.7 Work Product Rights Upon Termination

Upon termination:

  • Client receives rights to all completed and paid-for deliverables
  • All work-in-progress, source files, and incomplete deliverables remain the property of CGC
  • CGC retains portfolio and promotional usage rights per Section 7

5. Project Timelines and Deliverables

5.1 Best Effort Basis

All project timelines provided are estimates and represent CGC’s best effort to meet deadlines. CGC does not guarantee specific delivery dates and is not liable for delays caused by Client feedback delays, scope changes, third-party dependencies, or unforeseen circumstances.

5.2 Client Responsibilities

Timely project completion depends on Client providing:

  • Prompt feedback and approvals
  • Required content, assets, and access credentials
  • Clear communication and decision-making

Delays caused by Client may result in extended timelines without penalty to CGC.

5.3 Project Completion

The project is considered complete when all deliverables have been delivered and approved according to the approval process outlined in Section 6, or deemed approved per the approval timeline.


6. Revisions and Approvals

6.1 Revision Allowance

Client is entitled to three (3) rounds of revisions per deliverable at no additional cost. Each round may include multiple feedback items but must be submitted together as a complete revision request.

6.2 Large Project Approval Process

For projects involving multiple similar deliverables (e.g., video campaigns, social media series, multi-page websites), CGC may implement a phased approval process:

  • Phase 1: Initial 1-3 representative deliverables presented for review and revision
  • Phase 2: Client feedback and revisions applied to representative samples
  • Phase 3: Approved style, format, and specifications applied to remaining deliverables

Once representative samples are approved, remaining deliverables of similar nature will follow the established specifications with limited revision opportunities.

6.3 Remaining Deliverable Revisions

After representative samples are approved, subsequent similar deliverables are entitled to one (1) round of minor revisions only (text changes, small adjustments). Major revisions to approved specifications will be billed as additional work.

6.4 Revision Definition

A revision is a modification to existing work. Requests for new deliverables, additional pages, extra video segments, or scope expansion constitute additional work subject to separate pricing.

6.5 Additional Revisions

Beyond the included three rounds, additional revisions are billed at $150 per hour. Client will receive written estimate and approval before additional revision work begins.

6.6 Approval Process

  • Client has five (5) business days to review and provide feedback after delivery
  • Feedback must be provided in writing (email acceptable)
  • If no response within 5 business days, deliverable is deemed approved with no changes required
  • Approved deliverables cannot be revised without incurring additional revision fees

6.7 Timeline Impact

  • Project timelines are based on timely client feedback and approvals
  • Delays in client response extend delivery dates accordingly
  • Major revision requests may require timeline adjustments, which will be communicated in writing

7. Intellectual Property Rights

7.1 Ownership Upon Payment

Upon receipt of full and final payment, Client will receive ownership and copyright of custom deliverables created specifically for Client (e.g., logos, website designs, video content).

7.2 Portfolio and Marketing Rights

CGC reserves the right to use completed work in its portfolio, case studies, marketing materials, and promotional activities after such work has been made public by the Client. Portfolio rights include:

  • Display on website portfolio and case studies
  • Use in marketing materials and proposals
  • Social media showcasing
  • Use in sales presentations to prospective clients

Timing Clarification: If Client delays or chooses not to make work public within 90 days of final delivery, CGC may use the work for portfolio purposes regardless of Client’s publication status.

7.3 Third-Party Assets

CGC may incorporate third-party licensed assets including stock photography, fonts, icons, music, and other materials into Client deliverables. These assets are licensed for use in the specific project and may not be extracted, resold, or repurposed independently by Client. Client agrees to comply with all licensing restrictions associated with such assets.

7.4 Pre-Existing Materials

Any pre-existing intellectual property, templates, code libraries, or proprietary tools used by CGC remain the property of CGC or their respective owners.


8. Client Content and Legal Compliance

8.1 Client Content Responsibility

Client warrants that all content, materials, testimonials, claims, and information provided to CGC are:

  • Accurate, truthful, and legally compliant
  • Free from copyright infringement or third-party proprietary rights violations
  • Authorized for use in marketing materials
  • Compliant with all applicable industry regulations and advertising standards

8.2 Client Legal Requirements

It is the Client’s sole and exclusive responsibility to ensure that all legal requirements for Client’s business are met, including but not limited to:

  • Ensuring all claims in advertising and marketing materials are true, accurate, and legally compliant
  • Verifying all products and services are lawfully offered and delivered
  • Maintaining all required business licenses, permits, and certifications
  • Complying with industry-specific regulations
  • Obtaining necessary releases, permissions, and rights for any content provided to CGC
  • Ensuring compliance with advertising platform policies (Google Ads, Facebook, etc.)

8.3 Content Compliance

Client warrants that all testimonials, before/after photos, case studies, and claims provided for marketing use are authentic, authorized, and compliant with applicable truth-in-advertising laws.


9. Website Hosting and Security

9.1 Hosting Services

If Client subscribes to website hosting services through CGC, CGC will make reasonable efforts to ensure uptime and security. However, CGC does not guarantee 100% uptime and is not liable for downtime caused by third-party hosting providers, cyberattacks, or force majeure events.

9.2 Website Security

Client acknowledges that:

  • Basic security measures may be implemented during website development
  • Ongoing security maintenance is Client’s responsibility unless specifically contracted through a separate maintenance agreement
  • Any optional security services provided by CGC are performed on a “best efforts” basis without guarantee of complete protection
  • No website security can be 100% guaranteed against all threats
  • Client is responsible for maintaining strong passwords, regular updates, and security best practices

9.3 Client Responsibility for Third-Party Hosting

If Client uses third-party hosting services, Client is solely responsible for uptime, security, backups, and technical support related to hosting.


10. Limitation of Liability

10.1 Maximum Liability

While CGC will use reasonable care to ensure marketing content accuracy, Client acknowledges and agrees that:

  • Final verification of all claims, testimonials, and legal compliance is Client’s sole responsibility
  • Client assumes full liability for any legal issues arising from provided content or business practices
  • CGC’s total liability for any claims arising out of or related to services provided shall not exceed the total contract value (excluding any ad spend, media purchases, or third-party costs)

10.2 Exclusion of Consequential Damages

Neither party shall be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, revenue, data, or business opportunities, regardless of the theory of liability.

10.3 No Warranties

Services are provided “as is” without warranties of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.


11. Indemnification

11.1 Client Indemnification of CGC

Client shall defend, indemnify, and hold CGC harmless (including all affiliates, officers, directors, employees, agents, successors, and assigns) from and against all losses, damages, liabilities, deficiencies, actions, judgments, interest, awards, penalties, fines, costs, or expenses of whatever kind (including reasonable attorneys’ fees) arising out of or resulting from:

  • Client’s business practices, products, or services
  • Content, materials, or information provided by Client
  • Breach of Client’s representations, warranties, or obligations under this agreement
  • Violation of any laws, regulations, or third-party rights by Client
  • Website security breaches, hacking, malware, or cyber attacks
  • Loss of business, revenue, or data resulting from cyber security incidents
  • Security vulnerabilities or incidents, regardless of whether Client has purchased optional security maintenance services

11.2 CGC Indemnification of Client

CGC shall defend, indemnify, and hold Client harmless from claims arising solely from:

  • CGC’s gross negligence or willful misconduct
  • Breach of confidentiality obligations under Section 12
  • CGC’s total liability under this provision shall not exceed the total contract value (excluding any ad spend, media purchases, or third-party costs)

12. Confidentiality

12.1 Confidential Information

CGC acknowledges that they may receive confidential and/or proprietary information relating to Client’s business, including but not limited to:

  • Client lists and customer databases
  • Pricing structures and financial information
  • Business strategies and marketing plans
  • Proprietary processes and trade secrets
  • Login credentials and system access information
  • Project specifications and technical resources

12.2 Obligations

CGC agrees to:

  • Not disclose confidential information to unauthorized parties, except:
    • To contractors, subcontractors, employees, or team members who require such information to perform services
    • To legal or financial advisors bound by professional confidentiality
    • As required by law or court order
    • With prior written consent from Client
  • Not use confidential information for any purpose except those expressly authorized by Client
  • Maintain secure storage of all confidential information
  • Inform Client immediately if CGC becomes aware of any unauthorized use or disclosure

12.3 Duration

These confidentiality obligations shall survive termination of this agreement and remain in effect indefinitely unless otherwise specified in writing.


13. Force Majeure

CGC is not liable for any failure to perform due to causes beyond reasonable control including, but not limited to:

  • Acts of God, natural disasters, and severe weather events
  • Acts of civil or military authorities, government regulations
  • Riots, terrorism, war, or civil unrest
  • Pandemics, epidemics, or public health emergencies
  • Internet outages, server failures, or technology infrastructure breakdowns
  • Strikes, labor disputes, or supplier failures
  • Other unforeseeable circumstances beyond either party’s reasonable control

13.1 Timeline Extensions

In the event of force majeure:

  • Project timelines will be extended by the duration of the force majeure event
  • CGC will provide written notice within five (5) business days of occurrence
  • Work will resume as soon as reasonably possible after the event concludes
  • No penalties or damages shall apply for delays caused by force majeure events

13.2 Prolonged Force Majeure

If a force majeure event continues for more than sixty (60) consecutive days, either party may terminate this agreement with written notice. In such cases:

  • Client pays for all work completed to date
  • No termination fees apply
  • Both parties are released from further obligations

The agreement will immediately terminate upon death, documented disability, business dissolution, or bankruptcy of either party. In such cases, no termination fees apply, but all accrued fees remain due.


14. Nonexclusivity

CGC and Client acknowledge that nothing contained herein establishes an exclusive relationship between the parties. CGC shall be free to continue working for and taking new clients without regard to Client and does not need Client approval for any such work. Client is also free to hire additional marketers for any work and does not need CGC’s approval to do so.


15. Governing Law and Dispute Resolution

15.1 Governing Law and Jurisdiction

This agreement shall be governed by and construed in accordance with the laws of the State of Tennessee. Any legal action, suit, or proceeding arising out of or relating to this agreement shall be instituted exclusively in the state or federal courts located in Sumner County, Tennessee. Both parties hereby consent to the jurisdiction of such courts and waive any objection to venue in such courts.

15.2 Attorney’s Fees

In the event of any legal action to enforce this agreement, the prevailing party shall be entitled to recover reasonable attorney’s fees and costs from the non-prevailing party.

15.3 Dispute Resolution

Prior to initiating any legal action, the parties agree to attempt resolution through good faith negotiation for a period of thirty (30) days after written notice of the dispute.


16. Modifications to Terms

CGC reserves the right to modify these Terms at any time. Updated Terms will be posted with a revised “Last Updated” date. Continued use of services after modifications constitutes acceptance of the updated Terms.


17. Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.


18. Entire Agreement

These Terms, together with any proposals, SOWs, Service Schedules, or contracts, constitute the entire agreement between Client and CGC and supersede all prior agreements, understandings, or representations.


19. Contact Information

For questions regarding these Terms, please contact:

Christopher Gunn Creative


By engaging Christopher Gunn Creative’s services, you acknowledge that you have read, understood, and agree to these Terms and Conditions.

Copyright © Christopher Gunn Creative. All Rights Reserved.